Career in Digital Marketing

Digital Marketer

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. A basic understanding of internet is important to get into this role.

  1. What to Study ?
AnyAny Degree


Digital Marketing courseDigital Marketer
PCMEngineering DegreeDigital Marketing courseDigital Marketer

Where to Study?

Diploma courses in Digital Marketing include disciplines such as Search Engine Marketing (SEM) and Search Engine Optimization (SEO), Social Media Marketing (SMM), Email marketing, Mobile Marketing, Display advertising etc. 

There are courses for each discipline approved by

  • Internet and Mobile Association of India
  • Simplilearn
  • Edupristine and a lot more

The fee for this course is between INR 30,000 to 40,000.

There are lots of other training institutes available locally.

To do the courses online, there are lot of free and paid courses available. 


 English –

 Hindi – 


Earning Capability : 2 Lakhs to 12 Lakhs per annum